Tire Retailers

Our data helps you deliver a better customer buying experience. Delivering a better buying experience means more customers are likely to choose to buy tires from you.

We help users to find the products they need quickly and easily.  Our search provisions identify a vehicle specification and its tire and wheel fitments from a choice of methods. Making this easy, helps users trust that you will always provide the correct product but also reduces the cost of returns and mis-sold products.

Tire Fitment Data:

OE, OE Options plus Aftermarket Upsteps and Winter Downsizes

With the most comprehensive and accurate global vehicle fitment database available we cover 99% of vehicles in use, including recently launched models.

We link our data at trim (rather than chassis) level ensuring only fitments specified for the chosen vehicle model are returned.

This ensures that the consumer can easily select the correct tire required whilst ensuring that their buying journey is efficient, stress-free and compliant; helping you build trust and convert more sales. Users can easily see which fitments were standard when their vehicle was manufactured including optional sizes. You can also help them to see which larger (upstep) or smaller (winter downsizes) wheels and tires would fit their vehicle.

For tire retailers, whether in-store or on-line, this combination of data enables you to create a seamless, compliant and effective order process whilst creating amazing customer journeys.

Parc Data with Fitments

Understand the needs of your market

Our reports provide data for vehicles in operation including tire fittings for each local market, or each region globally. These help you to develop targeted marketing strategies and plan future inventory:

• Identify and reach new markets and to find and keep profitable customers.
• Improve accuracy by fully understanding your logistical requirements. 
• Reduce lost sales by ensuring you can stock the right tires in the right locations to maximize your sales revenue.
• By understanding your buyer, you can deliver targeted promotions that are designed to match their needs; optimizing your results and marketing spend.
• Personalise your customer experience to improve retention and increase your share of wallet.
• Understand geographic concentrations of your best customers to optimize your location footprint. 
• If you have a network, you can make sure your outlets are situated in the most profitable areas by understanding where lucrative make and model tire sizes are located.
• Use the forecast information to predict where and what future requirements will be.

Each report delivered quarterly, half yearly or annually, gives you foresight of future market requirements and the ability to understand new car increases/decreases and their fitment requirements.

Varying vehicle models have different ways of resetting the TPMS sensor.

Our data delivers vehicle TPMS information for OEM and aftermarket fitments and specifies if the sensor is OEM, Aftermarket, or an Aftermarket Universal sensor. We are also able to provide manuals and instructions all easily downloaded either in HTML or in PDF format.

TPMS Manuals are matched to specific vehicles and are available in multiple European languages which include an official guide with step-by-step instructions on how to perform a reset.